Concept AI Content Credits
AI Content Credit
An AI Content Credit is a unit of usage in Quratic for generative AI features such as Content Studio drafts, chat…
The AI Search Glossary
Plain-English, citable definitions for the vocabulary of AI search — GEO, AEO, AI visibility, and answer engines. Every term carries how it behaves across Asia-Pacific markets, measured with Quratic's residential-IP collection network in Singapore, Japan, Korea, Malaysia, Indonesia, Hong Kong, Taiwan, Thailand, and Australia.
55 terms defined
How we define terms →
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Concept HallucinationAI hallucination
An AI hallucination is when a language model states a false or unverifiable claim with high confidence — inventing…
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ConceptAI Overview
An AI Overview is a Google Search feature that displays an AI-generated summary above traditional organic results,…
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Metric Product mentionsAI product mentions
AI product mentions are structured product cards extracted from shopping-style AI answers — titles, prices, sellers,…
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MetricAI sentiment
AI sentiment is how positively, neutrally, or negatively a brand is described inside AI-generated answers — tone,…
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ConceptAI SERP
An AI SERP is a search results experience where generative AI components — summaries, follow-up prompts, cited sources…
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MetricAI Visibility Score
An AI Visibility Score is a single 0–100 measure of how present a brand is in AI-generated answers, combining how often…
- Technical
Anchor text
Anchor text is the visible, clickable text of a hyperlink. Search engines use it as a relevance signal for the target…
- Format
Answer block
An answer block is a short, self-contained passage — typically 40–60 words — placed immediately after a question-style…
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ConceptAnswer engine
An answer engine is any system that responds to an information need with a direct, synthesized answer rather than only…
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Strategy AEOAnswer Engine Optimization (AEO)
Answer Engine Optimization (AEO) is the page-level discipline of formatting content so answer engines can extract a…
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ConceptBacklink
A backlink is an inbound hyperlink from another domain to your site. Search engines treat editorial backlinks as votes…
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TechnicalBrand entity
A brand entity is a machine-resolvable representation of a company or product — name, type, identifiers, and sameAs…
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Technical CanonicalCanonical URL
A canonical URL is the preferred version of a page declared with rel="canonical" when duplicate or near-duplicate URLs…
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MetricCitation rate
Citation rate is the percentage of tracked AI answers that include a link or attributed reference to a domain you…
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Regional CJK disambiguationCJK entity disambiguation
CJK entity disambiguation is the practice of resolving brand and product entities across Chinese, Japanese, and Korean…
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TechnicalCrawl budget
Crawl budget is the approximate number of pages search engine bots will fetch on a site within a given period —…
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StrategyDigital PR
Digital PR is the practice of earning online media coverage, expert quotes, and third-party mentions — not paid ads —…
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Technical DofollowDofollow link
A dofollow link is industry shorthand for a standard hyperlink without rel="nofollow" — one that can pass ranking…
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MetricDomain authority
Domain authority is a third-party proxy score — popularized by Moz as Domain Authority (DA) and similar metrics…
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ConceptE-E-A-T
E-E-A-T — Experience, Expertise, Authoritativeness, and Trustworthiness — is Google's framework for assessing content…
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TechnicalEntity disambiguation
Entity disambiguation is the process of distinguishing one named entity — a company, product, or person — from others…
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ConceptFeatured snippet
A featured snippet is a Google Search result that extracts and displays a direct answer — paragraph, list, or table —…
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Strategy GEOGenerative Engine Optimization (GEO)
Generative Engine Optimization (GEO) is the practice of structuring content, entities, and off-site signals so…
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ConceptGenerative search
Generative search is search where the interface produces a synthesized natural-language answer — not only ranked links…
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ConceptGoogle AI Mode
Google AI Mode is Google Search's conversational, fully generative interface where users interact with an AI assistant…
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RegionalHreflang
Hreflang is an HTML attribute (rel="alternate" hreflang="x") that tells search engines which language or regional URL…
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TechnicalIndexability
Indexability is whether search engines can crawl a URL and include it in their index — the prerequisite for ranking,…
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StrategyInternal linking
Internal linking is the practice of connecting pages within the same site through hyperlinks — distributing crawl…
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RegionalInternational SEO
International SEO is the discipline of optimizing a website so search engines serve the correct language and country…
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TechnicalKnowledge graph
A knowledge graph is a structured network of entities (people, companies, products, places) and the relationships…
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ConceptLLM citation
An LLM citation is when a large language model names a source — usually as an inline link, footnote, or reference card…
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Formatllms.txt
llms.txt is a plain-text file, conventionally served at /llms.txt, that summarizes a site for LLM crawlers and agents —…
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RegionalLocal answer engines
Local answer engines are search or AI-assisted products dominant in a specific country or language — Naver in Korea,…
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Regional NAPLocal citation (NAP)
A local citation is an online mention of a business's name, address, and phone number (NAP) — on directories, maps,…
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TechnicalMeta description
A meta description is an HTML meta tag summarizing a page's content for search engines; Google may use it as the…
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TechnicalModel grounding
Model grounding is the process of anchoring an LLM's generated answer to retrieved, verifiable sources — URLs,…
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RegionalModel market share
Model market share is the relative usage of AI answer engines — ChatGPT, Perplexity, Google AI Mode, Gemini, Copilot,…
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RegionalMultilingual GEO
Multilingual GEO is the practice of optimizing for AI-generated answers in more than one language, recognizing that a…
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Technical NofollowNofollow link
A nofollow link is a hyperlink with rel="nofollow" (or rel="nofollow sponsored" / "ugc") telling search engines not to…
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Concept PAAPeople Also Ask (PAA)
People Also Ask (PAA) is a Google SERP feature showing expandable question-and-answer boxes related to the query.…
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Technical Catalog matchingProduct catalog matching
Product catalog matching links AI shopping cards to your uploaded SKUs by comparing extracted titles, prices, and URLs…
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ConceptPrompt surfacing
Prompt surfacing is the set of techniques for discovering which natural-language questions buyers actually ask AI…
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TechnicalQuery fan-out
Query fan-out is when a search or AI system decomposes one user prompt into multiple sub-queries, retrieves results for…
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Technical RAGRetrieval-augmented generation (RAG)
Retrieval-augmented generation (RAG) is an architecture where an LLM fetches relevant documents or URLs before…
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TechnicalRobots.txt
Robots.txt is a root-level text file (robots.txt) that tells compliant crawlers which paths they may or may not fetch.…
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StrategySemantic SEO
Semantic SEO is the practice of optimizing content for meaning, entities, and topical relationships — not keyword…
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ConceptSERP feature
A SERP feature is any non-standard element on a search results page — featured snippets, People Also Ask, knowledge…
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Concept SGESGE and AI Overviews (AIO)
SGE (Search Generative Experience) was Google's experimental label for AI-generated summaries in Search; the shipped…
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Metric Share of voiceShare of voice (AI)
Share of voice in AI search is the proportion of brand mentions a company captures within AI-generated answers for a…
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Technical Sponsored / UGCSponsored and UGC links
Sponsored and UGC links are hyperlinks qualified with rel="sponsored" (paid or compensated) or rel="ugc"…
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Technical Structured dataStructured data (schema.org)
Structured data is machine-readable markup — typically JSON-LD using schema.org vocabulary — embedded in HTML so search…
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TechnicalTitle tag
A title tag (<title>) is the HTML element naming a page; search engines use it as the primary clickable headline in…
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StrategyTopical authority
Topical authority is the perceived depth and breadth of a site's expertise on a subject — built through comprehensive…
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ConceptZero-click search
Zero-click search is when a user's query is satisfied on the results page or inside a generated answer without clicking…
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