Product catalog matching
Updated July 5, 2026 · Reviewed by the Quratic editorial team
Definition
Product catalog matching links AI shopping cards to your uploaded SKUs by comparing extracted titles, prices, and URLs against a workspace product catalog. Matching is scoped per market — a Singapore prompt only matches SG catalog rows — and is optional; AI product mentions appear for every user whether or not a catalog exists.
What gets matched
During collection processing, each extracted AI product mention is compared to active rows in your workspace catalog. Matchers run in priority order:
- Exact or normalized URL — brand site or marketplace product link
- Marketplace URL — Shopee, Lazada, Tokopedia path overlap
- Title similarity — fuzzy match on product name, optionally corroborated by price
A match above the confidence threshold sets is_own_brand, attaches your SKU, and records the match method. Unmatched cards remain visible — useful for competitive and category intelligence.
Market scoping is intentional
Catalog rows carry a country code (SG, JP, KR, MY, ID, HK). A prompt run in Malaysia only loads MY catalog rows for matching. The same SKU sold in Singapore needs a separate row with country_code=SG and SG marketplace URLs. This mirrors how Quratic collects AI answers — one market per prompt — so prices, sellers, and carousel contents stay comparable.
Catalog is optional
Teams without a catalog still see the full Products dashboard: every card the AI surfaced, with seller and price. Catalog upload improves SKU labelling and “your brand products” counts, especially when ChatGPT cards lack a brand-domain URL.
Import via CSV or add rows manually. Fields align with the form: sku, title, market, price, currency, product URL, Shopee/Lazada/Tokopedia URLs, and category.
Example
Catalog row: WH-1000XM5-SG, title “Sony WH-1000XM5”, country_code=SG, Shopee URL. Google AI Overviews returns a card titled “Sony WH-1000XM5 Wireless Headphones” with seller “store.sony.com.sg” but a Google Shopping redirect URL. URL match fails; title + price match succeeds — the mention shows SKU WH-1000XM5-SG and counts as your brand.