Quratic vs Profound vs Peec vs Otterly: choosing an AI visibility tool for Asia

If your buyers are in Asia, the most important factor in choosing an AI visibility tool is collection geography — not dashboard aesthetics. Profound, Peec, and Otterly are strong global options; Quratic is built for country-level browser collection across Singapore, Japan, Korea, Malaysia, Indonesia, and Hong Kong.

This guide compares the four platforms on the dimensions that matter for Asian marketing teams.

Quick answer: which tool fits your team?

Your situation	Best fit
Asian markets are core revenue	Quratic — local IP collection in 6 markets
Global enterprise, US/EU HQ	Profound — broad monitoring, enterprise sales
US/EU prompt workflow pioneer	Peec — established visibility workflow
Small team, quick US/EU brand checks	Otterly — affordable entry point
Traditional SEO, not AI answers	Ahrefs — not an AI visibility replacement (compare)

Comparison at a glance

Dimension	Quratic	Profound	Peec	Otterly
Asian market focus	6 markets built in	Global	US/EU oriented	Global
Collection method	Browser + residential IP	Varies	Standard / US-EU	API-style
Country per prompt	Yes	Varies	Limited	Limited
AI models	6 (incl. AI Mode + Overviews)	Multiple	Major platforms	4 major
Sentiment	Yes	Yes	Yes	Limited
Citations	By model and country	Yes	In workflow	Basic
Agency multi-client	Up to 10 projects	Enterprise	Team tiers	Team plans
Starting price	Free trial; from $49/mo	Contact sales	Tiered	~$29/mo

When to choose Quratic

Choose Quratic if:

• You sell in Singapore, Japan, Korea, or neighbouring markets
• You report AI visibility to local leadership or agency clients who expect accurate country data
• Perplexity and Google AI Mode matter in your category (live web citations)
• You need browser-based collection, not API snapshots — see our methodology
• You run an agency managing multiple Asian brands

Quratic vs Profound · Quratic vs Peec · Quratic vs Otterly

When to choose Profound

Choose Profound if:

• Your HQ is US or EU and Asia is a secondary market
• You need enterprise-grade global contracts and support
• Local IP depth per Asian country is not a reporting requirement

Profound and Quratic both track AI visibility — the difference is geographic fidelity in Asia.

When to choose Peec

Choose Peec if:

• Your team is US/EU-centric and already uses Peec’s workflow
• You want a mature prompt-based visibility process with established playbooks
• Asian country collection is not yet a priority

Quratic follows a similar prompt → competitor → citation workflow, optimized for Asian IP collection.

When to choose Otterly

Choose Otterly if:

• You are experimenting with AI visibility on a small budget
• Your market is primarily US or EU
• You need simple brand mention alerts, not country-granular SOV reporting

Upgrade to a Asia-focused platform when local accuracy becomes a reporting requirement.

The collection method question

Before you buy any tool, ask:

“If I run the same prompt from Singapore and from a US datacenter, will I get the same answer?”

If the vendor cannot collect from local residential IPs per country, your Asian SOV numbers are approximate at best.

This is the core difference between Quratic and API-first tools. Read: API vs browser collection.

FAQ

Can I use two tools at once?

Some enterprise teams use a global tool for HQ reporting and a regional tool for Asia. Ensure you do not mix metrics in the same chart — collection methods differ.

What about Ahrefs or Semrush?

SEO suites are not AI answer monitors. Use them for rankings and keywords; use a dedicated platform for GEO.

How do I trial before committing?

Quratic offers a free trial with no credit card. Run 5 prompts in your primary market and compare results against a manual browser check from that country.

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